K-pop Idol group big data analysis results for February 2024, 1st place Seventeen, 2nd place (G)I-DLE, 3rd place Rise
To analyze K-Pop idol group big data analysis on reputation, 76,794,082 pieces of K-pop idol group big data were extracted from January 15, 2024 to February 15, 2024. Compared to the 77,025,219 K-pop idol group big data in last January, it decreased by 0.30%
This indicator was created through big data analysis and found out that consumers’ online habits have a significant impact on brand consumption. Through the analysis of K-pop idol group reputation, it is possible to measure positive and negative evaluations of the K-pop idol group, media interest, and consumer interest and traffic. A qualitative evaluation by the brand reputation monitor was also included.
K-pop idol group reputation is a brand category analysis that integrates boy groups and girl groups. The brand reputation index was analyzed by measuring consumers’ participation index, media index, communication index, and community index for K-pop idol groups.
Top 30 K-pop idol group Big data Analysis reputation ranking chart in February 2024
| Rank | K-pop Idol Group | Participant Index | Media Index | Communication Index | Community Index | Overall Total |
| 1 | Seventeen | 711,774 | 1,041,776 | 1,976,770 | 2,185,056 | 5,915,377 |
| 2 | (G)I-dle | 240,688 | 924,408 | 1,956,261 | 2,549,717 | 5,671,073 |
| 3 | Riize | 877,884 | 957,577 | 1,229,119 | 1,677,510 | 4,742,090 |
| 4 | IVE | 395,724 | 533,308 | 815,236 | 1,475,366 | 3,219,634 |
| 5 | Blackpink | 161,014 | 374,730 | 915,940 | 1,519,900 | 2,971,583 |
| 6 | Newjeans | 375,144 | 481,684 | 723,153 | 1,217,584 | 2,797,564 |
| 7 | Twice | 139,944 | 426,400 | 1,033,148 | 1,086,286 | 2,685,778 |
| 8 | BTS | 288,904 | 367,384 | 1,024,526 | 1,001,130 | 2,681,945 |
| 9 | NCT | 108,682 | 263,978 | 978,170 | 1,244,524 | 2,595,354 |
| 10 | The Boyz | 319,480 | 478,198 | 617,768 | 947,883 | 2,363,329 |
| 11 | ITZY | 127,009 | 580,254 | 610,664 | 851,877 | 2,169,803 |
| 12 | Le Sserafim | 287,140 | 366,088 | 521,446 | 819,417 | 1,994,091 |
| 13 | Stray Kids | 252,546 | 378,611 | 499,856 | 719,085 | 1,850,098 |
| 14 | Exo | 78,870 | 416,522 | 423,202 | 904,073 | 1,822,668 |
| 15 | SNSD | 77,518 | 483,269 | 496,808 | 717,987 | 1,775,582 |
| 16 | Super Junior | 98,970 | 371,105 | 288,869 | 796,897 | 1,555,841 |
| 17 | Shinee | 69,168 | 295,776 | 361,625 | 813,925 | 1,540,495 |
| 18 | Aespa | 166,502 | 237,731 | 352,240 | 746,784 | 1,503,258 |
| 19 | BTOB | 155,232 | 305,008 | 354,479 | 640,328 | 1,455,046 |
| 20 | Red Velvet | 74,157 | 292,175 | 305,884 | 775,574 | 1,447,789 |
| 21 | Oh My Girl | 56,860 | 175,214 | 574,354 | 571,223 | 1,377,651 |
| 22 | Nmix | 199,724 | 248,054 | 357,491 | 546,112 | 1,351,381 |
| 23 | Baby Monster | 148,078 | 176,557 | 450,559 | 379,237 | 1,154,431 |
| 24 | H1-Key | 101,920 | 133,612 | 216,206 | 689,275 | 1,414,014 |
| 25 | Highlight | 91,924 | 216,990 | 218,538 | 459,594 | 987,046 |
| 26 | B1A4 | 122,461 | 250,932 | 267,947 | 342,630 | 983,970 |
| 27 | Apink | 58,859 | 242,453 | 191,968 | 472,607 | 965,887 |
| 28 | TVXQ | 98,882 | 227,148 | 295,922 | 332,761 | 954,712 |
| 29 | ENHYPEN | 102,753 | 156,914 | 223,916 | 456,269 | 939,852 |
| 30 | MonstaX | 83,692 | 218,388 | 205,978 | 406,629 | 914,687 |
The top 30 K-Pop idol group big data analysis reputation rankings in February 2024 are in the following order: Seventeen, (G)I-DLE, Riize, IVE, Blackpink, NewJeans, Twice, BTS, NCT, The Boyz, ITZY, Le Sserafim, Stray Kids, EXO, SNSD, Super Junior, SHINee, Aespa, BTOB, Red Velvet, Oh My Girl, N-Mix, Baby Monster, H1-Key, Highlight, B1A4, Apink, TVXQ, Enhypen, and Monsta X.
Top 5 List
- Seventeen
- (G)I-dle
- Riize
- IVE
- Blackpink
Top 1: Seventeen
1st place K-Pop idol group big data analysis, Seventeen (Mingyu, Yoon Jeonghan, Wonwoo, Wen Junhui, S.Coups, The8, Woozi, Dino, Joshua, Hoshi, DK, Seungkwan) Top 1 in K-pop idol group ranking with a participation index of 711,774, a media index of 1,041,776, a communication index of 1,976,770, and a community index of 2,185,056. The reputation index was analyzed as 5,915,377. Compared to last January’s K-pop idol group reputation index of 5,075,849, it rose by 16.54%.
Top 2: G-Idle
The (G)I-DLE (Yuqi, Jeon So-yeon, Cho Mi-yeon, Minnie, Yeh Shu Hua, Seo Soo-jin) ranked 2nd, with a participation index of 240,688, a media index of 924,408, a communication index of 1,956,261, and a community index of 2,549,717, resulting in a brand reputation index of 5,671,073. Compared to last January’s K-pop idol group reputation index of 2,700,100, it rose by 110.03%.
Top 3: Riize
The third place K-Pop idol group big data analysis, Riize (Woobin, Seunghan, Shotaro, Sohee, Sungchan, Eunseok, Anton), was analyzed as a K-pop Idol group reputation index of 4,742,090, with a participation index of 877,884, a media index of 957,577, a communication index of 1,229,119, and a community index of 1,677,510. Compared to last January’s K-pop Idol group reputation index of 2,965,936, it rose 59.89%.
Top 4: IVE
The 4th place K-Pop idol group big data analysis, Ive (Jang Won-young, Rei, An Yu-jin, Leeseo, Kim Ji-won, Gaeul), was analyzed with a K-pop idol group reputation index of 3,219,634, with a participation index of 395,724, a media index of 533,308, a communication index of 815,236, and a community index of 1,475,366. Compared to last January’s K-pop idol group reputation index of 4,008,299, it fell by 19.68%.
Top 5: Blackpink
The 5th place K-Pop idol group big data analysis, Blackpink (Jisoo, Jennie, Rosé, Lisa) was analyzed with a K-pop idol group reputation index of 2,971,583, with a participation index of 161,014, media index of 374,730, communication index of 915,940, and community index of 1,519,900. Compared to last January’s K-pop idol group reputation index of 4,739,803, it fell by 37.31%.
Summary: K-Pop idol group big data analysis reputation in February 2024
“In the February 2024 K-pop idol group reputation ranking, the Seventeen (Mingyu, Yoon Jeonghan, Wonwoo, Wen Junhui, S.Coups, The8, Woozi, Dino, Joshua, Hoshi, DK, Seungkwan) ranked first. Looking at the K-pop idol group brand category, it decreased by 0.30% compared to the 77,025,219 K-pop idol group big data in January 2024. According to the detailed analysis, brand consumption decreased by 7.72%, brand issues decreased by 7.59%, brand communication decreased by 0.31%, and brand diffusion increased by 5.03%.”
“The Seventeen who ranked first in the K-pop idol group brand reputation in February 2024, had ‘prove, certify, donate’ highly ranked in link analysis, and ‘Asia Tour, Nana Tour, Carat’ ranked highly in keyword analysis. Positive In the negative rate analysis, the positive rate was recorded at 91.08%.
Also good to read: K-Pop Korea Movie Star Reputation Ranking 2024 Feb – Radiobox
References: [브랜드평판] 아이돌그룹 브랜드 2024년 2월 빅데이터 분석결과… 1위 세븐틴, 2위 (여자)아이들, 3위 라이즈 (brikorea.com)
I-DLE, 3rd place Riize){kind=link}